Easily compare electric car charging solutions for your vehicle in one place.
When it came to developing the brand we wanted to create a strong identity that was instantly recognisable and something that stood out.
We decided to incorporate a charging plug which could be used in a few different ways to make sure it was flexible and suitable for multiple formats.
After extensive research and planning for the website structure, we decided the best way from both a user and SEO point of view was to create landing pages for each make and model of cars.
This ensured users could find the right chargers for their vehicles as fast as possible as well whilst making it easy to keep the content relevant and easy to manage for the Smart Home Charge staff.
After launching the site, we continued to monitor the user experience utilising analytics and heat mapping software. This ensured we could make any crucial navigational tweaks to ensure the users flow was clear for the end goal.
We received great feedback from charging manufacturers and the EV community. This enabled Smart Home Charge to instantly gain more credibility in the EV world and as a result more manufacturers have approached SHC about being on the site.
Website traffic is continuing to grow with a mixture of organic traffic and paid search engine advertising as we continue to support and develop the site.